India is a big market for any industry. And when we talk of absolute necessities of mankind then food and bath are the first things that come in mind. With so many recent developments and trends in these industries, a lot of the players in the field want to showcase a lot of their new products and they needed a platform to do so.
UBM index Trade Fairs, one of the premiere trade show organizers in the country took up this challenge and organised the first edition of India Kitchen and Bath show last year.
Recently on 22nd July 2016, UBM Index Trade Fairs, hosted its 2nd edition of India Kitchen and Bath show 2016 and the show was held till the 24th July at Pragati Maidan, New Delhi .
The show was inaugurated by eminent industry designers and dignitaries, Mr. Pratap Jadhav, IIID- All India President, Architect Radhika Viswanathan, Chairperson, IIID- Delhi Chapter, Ar. Tanuja B K – Immediate Past chairperson, IIID – Delhi chapter, Archt. Meena Mani, Mani Chowla Architects, Mr. Nitin Nagrale – Founder and General Secretary – HPMF, Archt. Habeeb khan, Smita & Habeeb Khan Architects, Mr. L.A Khan, Managing Director- UBM Index Trade Fairs and Mrs. Sylvia Khan, Director- UBM Index Trade Fairs.
The show was supported by the Institute of Indian Interior Designers (IIID), All India Hardware Association, Hospitality Purchasing Managers Forum, Indian council of ceramic tiles & sanitary ware, and endorsed by the India Design Council (IDC) & Knowledge Partner National Institute of Design.
The three day show brought together buyers and traders in kitchen and bath equipments, OEM white goods, accessories, kitchen and bath furniture and fittings, lighting products with architects, interior designers, builders, project managers, consultants, procurement heads across the hospitality, corporate and government sectors. Renowned companies such as Hafele, Geberit, Godrej Interio, Century Ply, Kkolar, Labacha, Saniflo, Hardwyn, Blum, Liebherr, Nagold, Glint Faucets, Lifetime, Brassage, Ecostone, JB Glass, Slimline, Karcher, Wadbros, Aquarium Bath, Sanituf, Mahalaxmi lumbers, Supreme Solar, Venus and Surajwood among others displayed their products and offerings.
Highlights of the show included the Sculpture Zone, presented by Aura Art showcasing sculptures by artists, Sculptors Suresh Kumar, Asurvedh, Pradeep Jogdand, Pardeep Kumar and Painters Tejinder Kanda, Veguri Ravindra Babu, Vikash Kalra, Madan Lal. It also included KUDOS, the popular showcase honouring inspirational work of top 15 eminent architects of India.
The fair was also marked by knowledge forums, seminars and a presentation on the ‘India Design Mark’ by The India Design Council, to promote innovations of budding Architects & Designers of the industry.
One of the highlights of the event included ‘Design Yatra’, an all India initiative by the Institute of Indian Interior Designers to spread design in the masses. Design Yatra is a convoy of four Nano cars that was inaugurated at the National convention of IIID at Indore in February 2016. The convoy which commenced its journey from IKB 2016, will campaign in about 30 cities comprising IIID’s regional chapters and centers that will organise a number of events around the theme “Design for the masses.”
The second day of the event featured the Interactive knowledge seminar “A treat in retreat” by Ar. Tony Joseph and IIID, Delhi chapter along with the Flag off ceremony of “Design Yatra” which was attended by over 80 eminent Architects.
Speaking at the inauguration of the 2nd edition of India Kitchen and Bath Show, Mr. Yogesh Mudras, Managing Director, UBM India said, “The luxury market in India is growing at a CAGR of 25 per cent over the last couple of years. With factors such as higher standards of living, increasing disposable income and increasing expenditure on beautifying homes, India is no longer a testing ground, but a profitable market for premium brands. Consumers are gradually willing to spend on premium quality products. The modular kitchen and sanitary ware markets have witnessed a shift from utility to luxury and is expected to grow further. With its second edition, UBM Index Trade Fairs will help tap and further harness the potential for this maturing market in India.”
Mr L.A Khan, Managing Director, UBM Index Trade Fairs further elaborated, “The demand for modular kitchens and sanitary ware is growing particularly for branded quality products. Change in lifestyle and increasing purchasing power has driven the demand for such super-premium products. India Kitchen & Bath is an extension of our offering to the niche segment of the Specifier industry we have been catering to, since the last 28 years. It is a platform that will give an exposure to Indian and global brands to showcase their products, technology and innovations to the industry and will help buyers to meet and network with quality brands in order to grow their business.”
UBM India is India’s leading exhibition organizer that provides the industry with platforms that bring together buyers and sellers from around the world, through a portfolio of exhibitions, content led conferences & seminars. UBM India hosts over 25 large scale exhibitions and 40 conferences across the country every year; thereby enabling trade across multiple industry verticals.
A UBM Asia Company, UBM India has offices across Mumbai, New Delhi, Bangalore and Chennai. UBM Asia is the leading exhibition organizer in Asia and the biggest commercial organizer in mainland China, India and Malaysia. For further details, please visit ubmindia.in.