OKWU – Smart+er Phone “Omicron”

OKWU recently launched the smart+er phone of the generation in India. OKWU brings out the all new smartphone, Omicron that redefines the outlook on mobile technology and focuses on shaping the future of the generation. The device showcases the fastest fingerprint sensor in the industry with an unlock time of 0.1 seconds and one of the highest resolution PPI (pixel per inch, 480) in the industry.

The smartphone was unveiled by talented film actress Ms. Sagarika Ghatge, known for her impeccable work in movies like Chak De! India and Rush. Mr. Anshuman Atul, CEO and Managing Director of OKWU and Mr. Arjun Gupta, COO and Co-Managing Director, OKWU were present during the launch ceremony.

Following the magnum success of OKWU Pi, the brand is back to provide the tech-savvy generation of today a new level of mobile with rich display and loaded features across platforms. Omicron showcases groundbreaking features that will build a new paradigm for the mobile experience. Smoothly adapting with the fast pace and ever demanding lifestyle of the present consumers, the smartphone boasts about its high-quality and futuristic traits. All India distributors attended the unveiling program as well. Along with them, several other notable personalities were part of the presentation too.

Specifications of  OKWU Omicron

  • Body Design: Complete CNC made metal frame for the sleek look
  • Screen & Display: 5.5” 1920×1080 pixels Full HD IPS Display (~480 ppi pixel density highest in the category)
  • Cameras: 13 megapixel rear camera with PDAF technology for crystal clear real time photos and 5 megapixel front camera with the trendsetting selfie flash
  • RAM: 3GB
  • ROM: 32 GB internal memory expandable upto 64 GB
  • Operating System: Android Marshmallow 6.0.1
  • Chipset: Mediatek
  • Processor: 5 GHz quad core processor
  • Fingerprint sensor: prompt response with unlock time of 0.1 seconds.
  • Battery: 3000 mAH
  • Sim: Dual 4G VoLTE

OKWU believes in enabling every stage of the population with the latest the mobile industry has to offer. The company is constantly working towards developing and launching smartphones that promise the best experience and are within the reach of the consumers. Its latest device offers the perfect juxtaposition of features to adapt with the heavy duty workload of the user without compromising the design and look of the smartphone.

Mr. Anshuman Atul, CEO and Managing Director, OKWU commented, “Post launch of our first model OKWU Pi , we generated huge market response that has helped us expand into east and south India and has also developed colossal market traction in Maharashtra. With OKWU Omicron we plan to accelerate our growth in operating regions and also look to open operations in northern India.”

“From a team of 10 people to 100 today, in the span of six months, reflects the strength of our product besides deep understanding, strategy and collective hardwork.”Mr. Anshuman Atul added. “With Omicron we enter into the most competitive and exciting price bracket of Rs. 9,000 to Rs. 12, 000, which garners the maximum sales for smartphones in India.”

The company focuses on shaping the future of smartphone market, making breakthrough technology easily available and accessible to the masses. OKWU smartphones will be manufactured and assembled in Shenzhen, China and the company plans to have their own assembly unit in India ahead. The company is also in talks with Amity University for developing Research and Development facility.

About OKWU

Established in 2016, OKWU is an upcoming Mobile Company that believes in engaging their client through a “smart way” of living. The innovative company offers mobile sets and accessories that are internationally competent in terms of quality and price.

The premium Mobile brand was started with a seed capital of 1 million dollars, aiming to substantially upgrade the lifestyle of the Indian audience through their range of technologically-advanced smartphones. Headquartered in Noida, the company has invested in a manufacturing plant in Shenzhen, China and will have a functional assembly plant in India by the end of the first operating year.

They plan to open 500 dedicated outlets by fiscal 2017, working to serve both the online and offline markets. The Mobile company targets to sell 4 lakh smartphones by 2017, and efficiently build a loyal client base. Backed by a strong business model and innovative Indian technology products, OKWU is gearing up to position itself amongst the top 10 most valued brand in India in the coming few years.




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